Brian Terhune

Outsourcing product development can make any OEM nervous. All of us with experience in the field have seen first-hand what happens when outsourcing goes wrong—higher costs and time-to-market delays reduce sales volume, lower profitability, and shorten product life cycle. In a perfect world, OEM project managers communicate their general product requirements to the development partner and establish a collaborative relationship with them. Both parties work together to define the exact requirements for the new product, and the development partner demonstrates the capability to execute. But this thirty-thousand-foot view makes outsourcing product development sound easier than it really is. In the real world, projects stall due to a myriad of problems such as: Vague or conflicting product requirements Design solutions that fail to perform as expected Processes that don’t include validation … Read More +